User Acquisition

Mobile Marketing 101: What is App User Acquisition & How To Build an Effective Strategy

June 23, 2020

User Acquisition: A Holistic Approach

January 20, 2018

Jam City: A Case Study in Effective Mobile User Acquisition

July 12, 2017

7 High-Performance Secrets to Rev Up Your User Acquisition Strategy

April 21, 2017

My App is Distributed on Google Play…So What Now?

November 18, 2016

Engineering Blog

July 24, 2024

One Shining MicroMoment

March 30, 2022

Highlights from GDC: Hosted Panel on UA and App Monetization

March 30, 2022

Mobile Matter Chatter Vol 1: 2021 Holiday Tips For Advertisers

November 23, 2021

6 Reasons It’s Android Season

November 18, 2021

Creative Showcase: UIP Sonic the Hedgehog Movie

September 23, 2021

A New Kind of DSP: You need it, we got it! Part 2 of 3

August 24, 2021

Klarna Jumps Into In-Game Advertising - AdNews Magazine Feature

August 12, 2021

5 Things (and 1 Big Secret) About Android Users That All Advertisers Must Know

July 27, 2021

Success Story: Papaya Gaming - Solitaire Cash & Bubble Cash

July 22, 2021

3 Things About Discovery-Based Advertising

July 8, 2021

App Install Marketers Adapt to New Challenges — Survey Results

July 8, 2021

Creative Showcase: Bear Brand

June 24, 2021