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User Acquisition

The BRAG Blog: Product Innovation & Fitness App Growth
The BRAG Blog: How Shopping Apps Keep Up With Amazon
The BRAG Blog: Food & Drink Apps
One Shining MicroMoment
Highlights from GDC: Hosted Panel on UA and App Monetization
Mobile Matter Chatter Vol 1: 2021 Holiday Tips For Advertisers
6 Reasons It’s Android Season
Creative Showcase: UIP Sonic the Hedgehog Movie
A New Kind of DSP: You need it, we got it! Part 2 of 3

Engineering Blog

Anatomy of App Discovery Part 4: Rethinking Your App Discovery Investment
The Power of The Preload
Anatomy of App Discovery Part 3: All App Categories "Days to 25" Metric, Ranked
Anatomy of App Discovery Part 2: The Days to 25 Metric and “Fast Discovered” Apps
Anatomy of App Discovery Part 1: The Evolution of “Lean-Back” Discovery
Now is the Time to Leverage Web Traffic for App UA
Success Story: 1945 Air Force & User Acquisition
Here’s why Virtual Currency Sales should be a core part of your Offer Wall Strategy
Gamers and Preloads: A Tasty Combination
New Case Study – User Acquisition with Faladdin & Adjust
What You Need to Know About UA Campaigns for iOS 14
Case Study: Banco Azteca and Digital Turbine Shake-up Banking in Mexico
Reader’s Choice
Introducing DT’s New Podcast: Mobile Explorers
How Mobile Ads Can Grow Loyalty, Drive Referrals, and Retain Customers

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